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Paul Smithson's Articles in Internet Marketing

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How to Choose Reliable Hosting There are thousands of hosting companies to choose from so choosing the one that's right for you is important. This article will guide you through the decision making process. Instigating Viral Marketing Components It's hard to beat the marketing power of thousands or even millions of people doing your marketing for you, but getting a campaign to go viral can be a tough challenge. A Guide to Make Sure Your Emails Aren't Flagged As Spam One big problem you can face as an Internet marketer is seeing your emails flagged as spam. This article will help you to stop this from happening. Use Your Website in Conjunction with eBay You may already know that eBay doesn't allow the direct promotion of websites within auctions, but did you know there are ways to promote your website on eBay without violating any of their terms of service so that you can directly benefit from the millions of visitors they bring to the table? How to Create Newsletters that Build Massive Subscriber Lists Building a list is relatively easy, but building a quality list that people will eagerly subscribe to, and stay subscribed to, is something different. In order to keep your subscribers, you need to develop a newsletter or mailing format that offers readers real content and real value. Image Sources for Online Marketers Finding good stock photos and graphics for use in your marketing can be a real effort and expensive if you don't know where to look. There are hundreds of stock photo agencies, and each one has a different selection, pricing model and rules about the use of their photos. How to get the Most from Your Video Productions If you're producing videos for the purpose of getting traffic to your website, you're not alone. Thousands of people are doing the same thing, so it can be easy to get lost. Free Traffic to Your Domain You've just launched your brand new web site using your favorite web building tool, and published it to the Internet. The next thing you want is traffic - and preferably lots of it. Email Marketing - The Criticle Element of Online Sales Email marketing is probably the most critical component of the vast majority of extremely successful online businesses. Creating a Link Strategy For Outbound Links Most people aren't aware that outbound links can have a major impact on how well their site ranks with Google. This article will help you develop a link strategy for outbound links to help boost your SEO score. Essential Elements of Pay-Per-Click Landing Pages When someone clicks on a Pay-Per-Click (PPC) ad they are instantly transported to the page you specified when placing the ad. This page is usually known as the 'Landing Page'. Increase Conversions With the Right Sales Button Sales buttons are a major part of conversions and even something as small as this can mean the difference between low and high conversion. Just changing the color of your order button, or changing the text on the button, can have a major impact on your sales. Split Testing 101 Split testing is critical to almost any business, particularly any involved with doing business online. This article provides you with some excellent pointers to get you started.

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